Mathews Archery recently announced its new flagship compound for 2020. The bow is called the VXR, and it comes in two lengths: 28 and 31.5 inches.

High-speed arrows penetrating too deep into a bag target is not a problem with the Delta McKenzie Speed Bag 500.

The ambidextrous design of the new Trophy Ridge Biscuit V series arrow rest makes it ideal for left- and right-handed bows.

Did the busy holiday season sneak up on you this year? Here are a few ideas from a Chief Marketing Officer that can help boost sales quickly during the holiday season.

Marketing to young consumers means broadcasting your message with the correct tool, which is why you should consider Instagram.

With consumers able to order almost anything they want from the comfort of their couch, retailers need to create a positive, rewarding in-person experience.

Made exclusively in Easton’s USA factory, the new 6.5mm Carbon Arrow comes in three choices of straightness specifications: Bowhunter (.006 inches), Hunter Classic (.003) and Match Grade (.001).

Here are three viable rangefinding bowsight options, as well as a few tips to help your customers select the right one.

We asked retailers around the country about their shop’s bow-pricing policies and if they offer discounts.

Established in 1984, Muzzy continues to provide bowhunters around the world with sharp, reliable and affordable broadheads.