Your largest customer base, more than likely, is made up of the local deer hunters. Sure, they buy rifles, ammo and knives — but what else can you sell them?
Ground blinds continue to grow in popularity, and Ameristep is helping lead the way.
While elk calls remain the company's bread and butter, it is branching out into predator and turkey calls, with deer calls a potential future area of growth.
Outdoor Edge continues to expand its offerings of knives and tools.